Power BI is an extremely powerful data visualization tool. It can handle a wide variety of reporting needs, but if you’re just starting out designing reports, or if you’ve already gotten a handle of Power BI, you may be wondering how you can use all these cool visuals and tools to create something that someone—your coworker, your manager, whomever—can get real value and insight from.

So let’s discuss some general rules that you can consider when you design in Power BI to remove barriers to use. After all, at the end of the day, we just want to make sure all our hard work goes somewhere useful.