The Microsoft Bridge to the Cloud promotion is a great opportunity to embrace a cloud-hosted ERP solution at a fraction of the normal cost—Business Central is available for discounted licensing, plus a guided migration path from a trusted technology solutions partner.

The promotion was first rolled out for 2022, but has been extended to give more organizations the opportunity to migrate to Business Central—however, the current benefits will end December 31, 2022. Here’s what to expect from the 2023 benefits:

The term “digital transformation” has been flying around the internet for years now, and not everyone is clear on the meaning. Take the words for their component parts and you might conclude it to mean a transformation driven by technology. This is an accurate—but incomplete—description of digital transformation. It is not solely technological changes that fill the roster of digital transformation, nor can an organization hope to fully realize all that this movement has to offer if they think within such limits.

Your Microsoft Partner makes just as big of an impact on your business growth as the systems themselves. From system design to implementation, customizations, and ongoing support and user trainings, they get to know your business needs and should play an active role in improving your processes and helping you plan for growth.

An excellent Partner should work with you to help your business grow and achieve long-term goals, but what if you feel like you aren’t receiving the results you need? Here are three signs that your current Partner isn’t setting you up for success:

Beginning October 1, 2022, Microsoft will disable basic authentication for Exchange Online, making modern authentication the only possible authentication method for email functionality in Dynamics GP. This means that some companies might experience disruptions to their email and workflow functionalities in GP if basic authentication is still being used, which is often the case for those using older versions of GP. Enabling modern authentication opens the door to using multifactor authentication (MFA), as well, which we highly recommend (but more on that later).

Not sure if this affects you or what actions to take next? Read on, and hopefully we will be able to answer those questions.

Ever heard the proverb “out of sight, out of mind”? Well, the things we measure are in our sight, on our minds, and therefore more likely to be the target of change. We live in an increasingly data-driven world, where gathering data, making sense of it, and garnering actionable insight from it is as easy as it has ever been. The data begs to be used.

Welcome to the second instillation of the series “Habits of highly effective marketers,” where we explore some of the fundamental actions that marketers take to do their job and do it stunningly. In our last blog, we went deep into why and how to document your marketing strategies and processes. Next up are two similar components of marketing strategy and content development: cross linking and cross posting. Fostered from a desire to use content to its fullest extent and the wish to provide viewers valuable content at their fingertips, these two strategies can improve social media reach and SEO (when used carefully and judiciously). Let’s dig in.

You’ve likely seen the term “SaaS” popping up everywhere, but what exactly does it mean, anyway? Software as a Service (SaaS) is, simply put, a cloud-based software or application that is used over the internet in a web browser. With all the buzz around SaaS solutions, it’s understandable to want to capitalize on the benefits of a cloud-based business application. Here are five benefits that you should know about SaaS, and the cloud-based applications that you should consider to keep your business running smoothly:

Whether your business has experienced rapid growth, you're looking for an all-in-one system that pieces together fragmented processes, or your current business management software just can't keep up anymore, implementing a new ERP solution can have immediate and tangible benefits. Embracing an updated and fully featured ERP system like Business Central can keep your operations agile, on top of industry trends, and, most importantly, support your long-term growth. But did you know that the relationship you have with your solution partner plays a crucial role in the success and longevity of your ERP system?

Manufacturers value efficiency, automation, and the ability to forecast orders, sales, inventory, and other important elements of their business. Considering these values, it’s perhaps a curious thing, or maybe not so curious, that many manufacturers use their enterprise resource planning (ERP) solution for customer relationships management (CRM) activities, or else they don’t use any solution for CRM at all. Considering the myriad benefits of CRM functionality—from lead and opportunity management, contact and account management, data analysis, automated marketing campaigns, event management, branded landing pages and forms, email creation, and so much more—it’s a wonder how a business could get by on the limited customer relationship functions a typical ERP provides.

In marketing, “effective” can mean different things based on the company, team, and even individual. But the core of marketing is intrigue—to get potential customers or clients interested in what you do. The products you sell, the services you provide, your unique brand. That’s a very general, high-level goal, but each company will also have their more specific desired marketing outcomes, as well as their own ways to achieve it.

As manufactures adapt to growing trends, changing needs, and accelerated demand, they need a business management solution that is as agile and responsive as their business operations. Dynamics 365 Business Central for Manufacturing is a leading midmarket manufacturing management solution that offers rich, industry-specific functionality to drive automation, cut down on overhead costs, and give your operations a cutting-edge advantage. Here are five ways manufacturers can benefit from upgrading to a cloud manufacturing ERP system like Business Central

Whether you’re replacing an outdated legacy system or if you’ve outgrown your current system and need a new solution that can keep up, implementing an ERP solution is an exciting business decision that will help you unify your business processes, modernize outdated processes, and prop yourself up for success and advancement.

Replacing a system that no longer meets the needs of your organization is vital to support your continued growth, and it can be a serious undertaking. Here are ten do’s and don’ts to keep in mind whether you’re still in the research phase or already in the beginning phases of an implementation project.

Design principles fill entire textbooks and four-year college degrees. Safe to say the subject is ripe with intrigue and value, yet it is fraught with trouble spots. Strong design for all content is a key requirement for marketing content, such as website pages, blog images, and social media posts.

Because blogs and social media are often created in-house, it’s necessary to nurture the skills needed to build professional visuals for your marketing content, whether it be an infographic, a blog image, a thumbnail image, a social media visual, a header for email campaigns, or anything. But if you or your team is not trained in graphic design, how do you achieve this? Sticking to design best practices is a good first step, and below we will share a handful to start you on the right path.

Social media is a hotbed for marketing these days: everyone is on it, every business needs to take advantage of it, and there are many strategies to engage your audience across various platforms. Marketers work hard to create strong content for their business’ social media accounts—from witty, thoughtful, or research-backed posts, to content from their own website (like blogs, infographics, and whitepapers), to engaging advertisements.

So, when most of the hard work is done, how do you ensure that those efforts are as effective as possible and return as much on your investment as it can? Believe it or not, it’s often simple steps that lead to immense shifts in social media likes, clicks, website visits, and leads.

In Dynamics 365 Marketing, customer journeys are orchestrated to guide a prospect through a predetermined, flexible path toward a preset end goal. Whether this goal is buying a product, scheduling a discover call, or closing a loan, a customer journey is easy to create and personalize to the needs of a segment, which may be thought of as a demographic, or group, of people who share similar characteristic.

When creating a customer journey, you want the most value for your efforts. Here are six practices that can lead to more effective customer journeys.

Business to business (or B2B) marketing is tricky and made even more so if you are a B2B marketer in an industry that might be considered, for lack of better words, “boring” in the social media space. But B2B companies can no longer afford to coast with weak or absent social media. A whopping 60-84% of people consider mobile devices essential to their work, and mobile devices are the main vehicle by which social media is consumed. With their devices out, it’s more likely they will check in on social, and no matter the platform they are surfing, their personal and professional wires are likely to cross on social media. With that in mind, a company is remiss if they don’t leverage that.

The Dynamics GP 2021 Year-End update is here, and can be installed to aid your end of year closing procedures.

Plus, join CPA and Syvantis CEO Janelle Riley for the 2021 GP Year-End webinar, where you’ll learn everything that you’ll need to know to easily and accurately close out your financial processes for all Dynamics GP modules. You won’t want to miss it.

This year, Community Summit is October 12-15 in Houston, Texas. We’re revving up for our trip! Are you? We’ve already written a blog about how to get the most out Summit, and we hope you add our booth and sessions to your calendar when you sit down to strategize your time. We’ve compiled a complete list of where you can connect with us at Summit—including our booth and sessions—and we’ve also got a little surprise for you. (Yes, it’s a giveaway!)

It’s been a while since we’ve been to in-person events. So as Community Summit 2021 approaches, we may wonder if our conference-attending skills are a little rusty? Well, whether you’ve attended two dozen conferences or none at all, it’s a worthy task to consider your approach to the conference. What do you want to get out of Summit? How can you best achieve your goals? You can’t have it all, but you can get what you want the most. Today we’ll cover six tips for successful conference experiences you can leverage to squeeze every last drop of value out of Summit.

Choosing the right partner for your business is not something to take lightly, and there are many things to consider, from Microsoft competency certifications to how they treat potential and existing clients. Here are seven qualities of excellent partners your company will want to carefully consider when you’re in the market for a Microsoft Partner.